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How to Use Instagram for Your School Marketing!

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Instagram School Marketing

Instagram is a social media platform which is favorable for the people of every field. There are different schools that are using the social media tool like Instagram to become famous and also increase their worth. These schools become famous on Instagram and also among their community. Also, the increase in the number of students in a particular school shows that they are growing economically also. Thus their business of schools is increasing day by day because of Instagram. Hence, here are the steps to use Instagram for your school marketing.

First of all, make a clear profile with a strong bio. Also, add the location and show a clear picture of your school. Use unique hashtags related to your school. Thus with the help of these unique hashtags, you become known in your community and also in the world. There are different tips on school marketing on Instagram. Besides these, you can also use Instagram Liker to market your business fast on Instagram.

Here is the step by step complete guide on how to use Instagram story maker for your school marketing to grow your school, College or academy business on Instagram.

1- Create Mini Articles

On your Instagram, you can add different small articles. These mini articles create interest among the parents as well as students. Give different tasks to parents and students. Students and parents love to complete different tasks. Thus, the bond becomes stronger between parents and children with the help of these tasks. Instagram stories are always a sign of interest among people. Adding a website link at the end of the story will direct people back to the website or blog.

2- Day in the Life of Your School

The best and easy way to do the marketing of your school is just to add videos and photos of your school day today. Add interesting videos and photos of your school on a daily basis. There are different activities happening at your school. Just upload the photos and videos of the daily activities happening at your school like speech competition, a sports day, a musical night or a festival. For making the video on Instagram just go to the main Instagram stories screen and hold the button at the bottom of the screen. Upload your video on Instagram when you finish recording. The number of followers on Instagram will definitely grow. Because of these daily updates of your school, parents will show interest to admit their children to your school.

3- Publicize Live Events on Instagram

Instagram stories are a great way to promote live events of your school. You can get more viewers to your live video. First of all, create a story on Instagram that directs people to your Instagram live video. Make sure that it is not possible to click a URL on Instagram. In fact, you can shorten your URL link on Instagram by a tool called bit.ly. Otherwise, you can use another tool for shortening the URL. This will result in people easily reaching you by copying a short link. Also, add text to your video showing which event your school is going to have. These live videos can attract people to your profile and thus increase the business.

4- Build a Team

You should build a team of your staff members to do a lot of work for your school on Instagram. The team should be active, competitive and up to date. The team should upload photos of all the possible events that are happening at school. There should be different contact numbers of the team on your profile so that anyone can seek information about the school. There may be different followers on your Instagram who are willing to admit their children to your school by watching your school profile.

5- Show Different Facilities of Your School

The facilities at your school will definitely attract your followers towards your profile. You get higher engagement rates due to these facilities shown in the forms of pictures. As it is the world of competition, also watch out for the profiles of your competitive schools. Make your profile more vibrant so that people and students get attracted to your school.

6- Put Together an Instagram Plan

If you are marketing for your school, make sure that your team, first of all, have only an official Instagram account. Your team should be hardworking and active on Instagram to have an eye on all the events that are going on in social media. However, if you have multiple schools or a chain of schools then there should be 1 Instagram Profile for each school. Ask your students and their parents to make a contribution of different photos and events of their school on your official Instagram account. Follow it with tagging your followers. This way, people can reach you through quality hashtags you use.

Similarly, if you are master Instagram Editor for multiple accounts of your school chain, you can switch from one account to another. Make sure that you are using an attractive format of your photos and especially the school front photos and logos to get more Instagram likes and more followers. Carousel posts are a great way to show multiple colorful and attractive photos. You can add up to 10 photos in a single carousel. These photos can be seen in a slide show format.

Final Thoughts

As we all know that schools are very important to us. Our kids are studying in these schools. These are the schools that are making an educated generation … a generation which is helping the nation in different useful ways. Instagram is doing a lot for schools nowadays in modern and fast media. Instagram is a way of inspiration and awareness among the people as well as the students. Also when bright students upload the photos of their success on Instagram then definitely these photos are a way of motivation for average and dull students that they will work hard in the future.

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