Definition Radiation therapy or radiotherapy, often abbreviated RT, RTx, or XRT, is a therapy using ionizing radiation, generally as part of cancer treatment to control or kill malignant cells and normally delivered by a linear accelerator. Radiation therapy may be …
Definition “In radio, they say, nothing happens until the announcer says it happens.” ~Ernie Harwell Radio Jockeys specifically are the people who anchor programs and give commentaries on the radio. The task of a radio jockey is to keep the …
Definition “Filmmaking, like any other art, is a very pr+ofound means of human communication; beyond the professional pleasure of succeeding or the pain of failing, you do want your film to be seen, to communicate itself to other people.” ~Kenneth …
Definition “There are only two forces that can carry light to all the corners of the globe… the sun in the heavens and the Associated Press down here.” ~Mark Twain Media Management is a specialized area of business administration which …
Definition “It’s PR that needs to be creative. It’s PR that needs to be new and different. It’s PR that needs to be original. The best way to establish a brand is to create a new category, and creating a …
Description “Good advertising does not just circulate information. It penetrates the public mind with desires and belief.” ~Leo Burnett Advertising is the means of informing as well as influencing the general public to buy products or services through visual or …
Definition “Good story ideas seem to come quite literally from nowhere, sailing at you right out of the empty sky: two previously unrelated ideas come together and make something new under the sun. Your job isn’t to find these ideas …
Definition “In writing good advertising it is necessary to put a mood into words and to transfer that mood to the reader.” ~Helen Woodward Copywriters are those who create fresh written content for advertising, marketing and descriptive texts. Copywriters can …
Definition With thousands of players being involved with different sports all over the world, the interest of people in sports in India is growing every day. They are interested in not only playing the sport but also in knowing more …
Definition One of the most feared expressions in modern times is ‘The computer is down.’ ~Norman Ralph Augustine Network administrators manage networks & communications systems of an organization. Network administrators install, support and manage the network and computer systems that …
Definition “Cooking is an art, but all art requires knowing something about the techniques and materials” ~Nathan Myhrvold The word “culinary” is defined as something related to, or connected with, cooking. A culinarian is a person working in the culinary …
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